Lindsey Adelman Unveils a New Showroom in NoHo

Final month New York-based designer Lindsey Adelman opened the doorways to a brand new 5,000 sq. foot showroom in Manhattan’s NoHo neighborhood. The constructing not solely homes her studio’s sculptural lighting collections, but additionally her studio. The house will act as each artistic lab and show house, sharing over ten years of artistic work and giving purchasers entry to a behind-the-scenes have a look at the method.

“Visibility into our product improvement methodology provides our purchasers a richer understanding of our course of and work. It’s simpler to soak up an concept or a sure expertise when you possibly can see the fabric or course of taking place proper in entrance of you,” says Adelman.

The showroom feels welcoming and livable, sharing varied lighting items in rotating shows. It additionally brings the artistic, manufacturing, and gross sales groups collectively below one roof, permitting them to seamlessly meet with purchasers.

“Now greater than ever, having more room, we’re actually in a position to serve our viewers at a a lot increased stage,” explains Adelman. “An actual motivation was to permit our design and gross sales groups to work collectively and meet purchasers. We discover that because the nice majority of our purchasers are designers and designers, they actually love speaking to different designers. And our purchasers prefer to get a sneak peek of behind the scenes course of, in order that was additionally a part of the drive.”

Lindsey Adelman lighting fixtures are in fact on show all through, in addition to works from fellow designers and previous Adelman collaborators. Furnishings contains items from The Future Good, BDDW, Fort Customary, Matthew Hilton, Heartwork, Breuckelen Berber, and BOFFI. Artworks by Tanya Aguiñiga, Fred Sandback, and Robert Rauschenberg assist in creating a fantastic power within the house.