Toyota Land Cruiser Celebrates 10 Million Models Bought Since 1951
Toyota is celebrating a giant milestone for its longest-selling mannequin in the marketplace, as the enduring Land Cruiser has handed the 10 million-mark in international gross sales as of August 31.
The enduring off-roader has been on sale since August 1, 1951, that means it’s been in the marketplace for 68 years now, with the unique mannequin known as the Toyota “Jeep BJ”.
Full-scale exports of the Land Cruiser didn’t begin till the 20 Sequence mannequin, which debuted in 1955. Throughout that early period, Toyota would export fewer than 100 examples per 12 months, however by 1965, that determine had surpassed 10,000 automobiles yearly.
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The unique 1951 Toyota ‘Jeep BJ’
Toyota is at the moment providing the Land Cruiser in 170 nations worldwide, with annual international gross sales standing at round 400,000 items.
Due to its legendary robustness and reliability, the Land Cruiser helped the corporate construct its model all over the world and create a robust foothold to develop their exports. Toyota says that there are Land Cruiser 40 Sequence fashions all over the world nonetheless in use virtually half a century after they have been manufactured.
The Land Cruiser 40 Sequence was first launched in 1960 and was supplied with 4 wheelbase choices, enabling quite a few iterations to swimsuit each want doable, from two-door open-tops to hard-top troop carriers, or ‘Bush Taxis’ as they have been nicknamed in West Africa. Manufacturing in Japan led to 1986, however the 40 Sequence continued its profession by to late 2001 through its Brazilian sibling known as the Toyota Bandeirante (aka the 50 Sequence).
Toyota Land Cruiser 40 Sequence
The 70 Sequence was launched in 1984, with the vary break up to 2 households: the leaf-sprung cargo workhorse (Heavy Obligation) and a extra comfy coil-sprung model (Gentle Obligation) for the passenger model.
In 1996, the 90 Sequence was launched, primarily steering the Land Cruiser right into a extra trendy path. The entrance dwell axle was changed with an unbiased suspension and the vary was simplified to three- and five-door bodystyles.
Toyota desires to protect the legend of the Land Cruiser and exceed buyer expectations. To that finish, it intends to set extra rigorous requirements for future fashions with a view to be sure that, though it’s modernized, it’s going to proceed for use in each nook of the world.
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