Harvard College students Win Their Election After Viral Music Video
Harvard college students James Mathew and Ifeoma “Ify” White-Thorpe have been elected president and vice chairman of the Undergraduate Council with a marketing campaign highlighting inclusion and variety.
The 2 minority college students gained assist each out and in of the college after their artistic marketing campaign music video went viral on social media, receiving over 5 million views.
The video, which incorporates rapping, singing and dancing, was produced by 21 Colourful Crimson, 21CC, a corporation co-founded by Mathew that works to “advocate for range and defy Harvard stereotypes,” CNN studies.
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Mathew and White-Thorpe are each juniors and centered their marketing campaign on “integrating and elevating the voices of the scholars they might signify — not simply their very own concepts,” in response to the Boston Globe. Their slogan was “Harvard Can’t Wait.”
“This marketing campaign is not only about us. Our run is not only about us, it’s in regards to the folks,” mentioned White-Thorpe, the Globe studies.
After the video went viral, Kerry Washington, Dwyane Wade and different celebrities took to social media to indicate the scholars love.
Mathew recalled being 13 years outdated and saying, “If I used to be capable of come to this wonderful place, I might be actually, very well positioned to make the influence on this world that I need to,” CNN studies.
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Mathew and White-Thorpe discovered late Nov. 14 they gained their election for a one-year time period starting in January.